Mercado Advantage
Spanish customer acquisition for home services

Reach the homeowners your competitors are missing.

We build Spanish-speaking customer acquisition systems for home-service companies — from the first ad to the booked opportunity.

Live pipeline
Últimos 30 días · 12 citas
  1. Spanish ad

    Anuncio en español

    Running
  2. Homeowner lead

    Nuevo contacto

    Running
  3. Instant Spanish text

    Respuesta en 60s

    Running
  4. Qualified

    Criterios cumplidos

    Running
  5. Appointment

    Cita agendada

    Running

Idioma

Español

Follow-up

< 60s

Handoff

Your CRM

The opportunity

One city. Two markets.

Your next customers may already live in your service area. You're just not speaking their language.

The market you're already competing for

  • English-speaking homeowners
  • Crowded advertising
  • Everyone competing for the same customers

The market you may be overlooking

  • Spanish-speaking homeowners
  • Dedicated Spanish messaging
  • A new customer acquisition channel

We help you build the second one.

How it works

We build it. You take the calls.

01

We find them

We launch Spanish advertising targeting homeowners in your service area.

02

We convert them

They arrive on a Spanish landing experience designed around your service.

03

We follow up

Every lead receives immediate Spanish follow-up instead of sitting untouched in a CRM.

04

You sell

Qualified opportunities are delivered into your sales process.

You do what you already do best: sell and fulfill the service.

The system

More than leads.

We build the infrastructure behind them.

Spanish Ad

Campaigns written in Spanish and targeted to homeowners inside your service area.

What we handle

Your Spanish acquisition department. Without hiring one.

Spanish Advertising

Campaigns designed specifically for Spanish-speaking homeowners.

Spanish Landing Pages

Dedicated conversion experiences instead of sending Spanish traffic to an English website.

Instant Follow-Up

Automated Spanish SMS communication begins immediately after an inquiry.

Qualification

Prospects are filtered using campaign-specific qualification criteria.

Appointment System

Qualified opportunities can be moved directly toward your calendar.

Tracking

See where leads originate and how they move through the pipeline.

Transparency

What counts as qualified?

Qualification criteria are agreed upon with you before launch — in writing, before a single dollar of ad spend goes out.

A qualified opportunity generally means

  • Requested the advertised service
  • Located inside the approved service area
  • Provided legitimate contact information
  • Meets the campaign's agreed qualification criteria

We don't count

  • Spam
  • Fake information
  • Duplicate leads
  • People outside your service area
  • People requesting unrelated services

The offer

Test the Spanish market for 30 days.

Spanish Market Launch

$800+ advertising spend

One-time 30-day launch.

  • Spanish campaign strategy
  • Spanish advertising campaigns
  • Dedicated Spanish landing page
  • CRM integration
  • Automated Spanish follow-up
  • Lead qualification system
  • Appointment workflow
  • Tracking & optimization
  • 30 days of campaign management
Launch My Market

No long-term contract required for the initial launch.

Monthly

Spanish Growth Partnership

$189/mo

Ongoing infrastructure after launch.

  • Free ranked website
  • SMS & email marketing
  • CRM access
  • Lead capture
  • Missed-call follow-up
Start My Partnership

Month-to-month after your 30-day launch.

Recommended advertising budget

$1,000–$1,500

Advertising spend goes directly to the advertising platform. We don't mark it up.

The Launch Guarantee

Before launch, we agree on exactly what counts as a qualified opportunity. If we don't deliver the agreed minimum during your 30-day launch, we'll continue managing the campaign without an additional management fee until we do — provided the agreed advertising budget, service area and campaign conditions remain active.

Simple math

What could one extra customer be worth?

$

If this system generates just:

1 additional customer$5,000
3 additional customers$15,000
5 additional customers$25,000

Illustrative only. This is a mathematical illustration, not a projection or promise. Results depend on lead quality, sales performance, market conditions and average customer value.

The difference

Don't hire another agency. Open another market.

Traditional lead generation

  • Generic advertising
  • English-first campaigns
  • Same market as everyone else
  • Lead delivered
  • Little follow-up infrastructure

Our Spanish market system

  • Spanish-first campaigns
  • Dedicated Spanish funnel
  • Spanish follow-up
  • Qualification infrastructure
  • Appointment workflow
  • Built specifically to open a new customer segment

Who this is for

Built for home-service companies ready to grow.

Water Treatment

Filtration & softening systems.

Roofing

Replacement & storm work.

Paintless Dent Repair

Hail & door-ding removal.

Solar

Residential solar sales.

Remodeling

Kitchens, baths, exteriors.

Landscaping

Design & hardscape builds.

Case studies

Our first markets are opening.

We're currently partnering with a limited number of home-service companies to build our initial market case studies.

FAQ

Questions, answered.

Your market is bigger than you think.

Let's find out what the Spanish-speaking market in your service area could look like.

30-Day Launch • $800 + Ad Spend

Launch My Spanish Market